XbotGo at IFA Berlin 2026: Two Award Honors and Pro Soccer

IFA Berlin 2026 wrapped on September 8, and XbotGo came away with recognition in two IFA Innovation Awards categories, a worldwide product launch, and five days of hands-on demos at Booth H20-115 in Hall 20. Here's what happened.

Named an Honoree in Two Categories

The XbotGo Falcon was named an Honoree at the 2026 IFA Innovation Awards in two categories: Best in Content Creation and Best in Beauty Tech & Wellbeing. Getting named in both a creator category and a wellbeing category says something about where an AI sports camera sits — it is a filming tool and a training tool at the same time.

Pro Soccer Launches Globally

XbotGo used the show to take Pro Soccer worldwide. It is a post-match analysis service that turns Falcon or Chameleon footage into tactical reports and highlight reels, replacing the hours of manual tagging and editing that most amateur clubs simply cannot staff. It runs on a per-match credit system, so a club pays for the matches it wants analyzed instead of committing to a season-long contract.

Falcon and Chameleon on the Show Floor

Visitors tested both cameras live at the booth. The Falcon is XbotGo's standalone true 4K camera — a 544-gram dual-lens unit with a 106-degree wide tracking lens, 360-degree rotation, and 160-degree tilt — and it is built for 10+ sports including soccer, basketball, ice hockey, lacrosse, football, and handball. The phone-mounted Chameleon ran alongside it, and attendees got a preview of multi-sport software features still in development.

Expanding Across Europe

The show also marked a deeper push into Europe. Through its JoyBuy partnership, XbotGo now sells in the UK, Germany, the Netherlands, France, Belgium, and Luxembourg, where it has been named the platform's best-selling AI action camera and is growing 150% month over month. Globally, XbotGo counts 230,000+ users across 100+ countries and more than 1,000 partner clubs, academies, and sports organizations.

What Comes Next

The booth turned into five days of direct feedback from coaches, clubs, distributors, and creators — the kind you only get when someone picks the camera up and points it at a real field. Thanks to everyone who came by. That feedback goes straight into what ships next on the Falcon.